Glameselle Beauty: A Beauty Brand That Offers Lip Products Named After Strong, Inspiring Women


Glameselle Beauty: A Beauty Brand That Offers Lip Products Named After Strong, Inspiring Women

I’m so proud to introduce my new beauty brand Glameselle Beauty. I recently launched Glameselle Beauty on November 10th, 2018 with the online store opening at 8:30 am where eleven liquid matte lipsticks were introduced. The shades also made a special guest appearance at the Infinity fashion show hosted by Michigan Designer Cheryl Zemke supporting the Downriver Council for the Arts later the same day.  Each model from the show wore Glameselle liquid matte lipstick which was the first time the colors were seen in person.

Glameselle Beauty liquid matte lipsticks are high-coverage matte lip stains that provide beautiful long-lasting color. The creamy texture becomes a silky, lightweight stain after wearing. Its lightweight liquid texture increases the intensity of your makeup for a matte and satin, long-lasting finish. These Paraben-free, Vitamin E and Avocado Oil infused products create soft, moisturized lips that look great and feel great all day!

Why it is different? Glameselle liquid matte lipsticks are named after strong, confident women. At the bottom of the tube and on influencer’s Instagram pages, you’ll see each shade is a women’s name such as “Livia”, “Sofia” and “Sasha”. I made sure the brand itself aims to support women and their inner beauty and promotes self confidence and self-worth for women of all ages, all nationalities and all women of economic backgrounds. 

Glameselle inspires women to find their inner glamour and encourages them to let it out. A true “Glameselle” is a woman who believes in herself, who has the strength and courage to lead with love and compassion, and one who isn’t afraid to speak up for herself.

This moisturizing creamy formula is infused with essential fatty acids and antioxidants to moisturize the lips on a deeper level and to help protect the skin from environmental stressors resulting in a plumper, younger looking-appearance. Glameselle’s formula consists of Avocado Oil which deeply penetrates in the skin and provides comfort and nutrition to lips, Grape Seed Oil which is full of antioxidants, Vitamin E and Linoleic Acid which soothes, nourishes, and repairs the skin along with Jojoba Oil which forms a barrier that effectively locks the moisture in and keeps the lips soft and supple.

The Glameselle liquid matte lipstick colors range from sexy nude shades to bright, vibrant bolds. Since the launch, “Livia”, “Victoria” (as seen on me, in the WXYZ segment), and “Sasha”, are the brand’s top sellers. My signature color “Shannon” is one I wear every day and love the nude hue that goes with any color eyeshadow and/or blush.

Soon, Glameselle Beauty will also launch lip gloss and regular lipstick to make the lip line glamorously complete.  After these three lines launch, Glameselle Beauty plans to also provide a 2-in-1 blush/eyeshadow color, skincare, and select cosmetics before Summer 2019.

For more information on Glameselle or to place an order, visit  Also, be sure to follow Glameselle on Instagram, Twitter, and Facebook @glameselle. After twelve years of fashion and beauty blogging, I finally have my own products and thank each and every one of you who has contributed to my journey.  Without you, your lessons, and your support, this dream would not have been possible.  Here’s to strong beautiful women doing their thing and following their dreams!

Disclosure – This post may contain affiliate links. By clicking and shopping, you help support the management of this blog.

Shannon Lazovski is known to be Michigan’s first professional fashion blogger with two decades of professional blogging and influencer experience representing and creating content for brands in the fashion, beauty, and luxury travel sectors. Shannon is also the Founder and Senior Fashion & Beauty Editor of Detroit Fashion News and the Owner & Senior Editor of the parenting blog Detroit Mommies. Shannon is also known for her local philanthropic efforts and enjoys serving the community via her nonprofit organization, Glamorous Moms Foundation, a 501 (c)(3) nonprofit organization focusing on helping women, children, and families in need. In 2019, Shannon launched her professional-grade lipstick line, Glameselle Beauty, a vegan, cruelty-free lip brand that offers lip products named after Michigan women who inspire. Shannon has been seen on Fox 2 Detroit, WXYZ-TV Channel 7, CBS Detroit, TV20 Detroit, WDIV Local 4 Detroit, IGTV, and seen in Styleline Magazine, Metro Parent Magazine, Dedicated Magazine, Downtown Magazine, Greater Rochester Living and numerous local blogs and online publications.